Panera Bread

It seems I only cover IFN here, so here goes coverage for my second largest investment after IFN – Panera Bread (PNRA). Today Panera reported same store sales below the estimates from the two (yes only two) that cover the stock. This sent the stock tanking down 2% (was down as much as 4%) to January levels.

I have been using PNRA to buy low sell high as the stock vacillates from the 60s to the 70s, so I’m just hanging on to it waiting for it to reach 75 again to sell. However I do intend to buy back the stock and I will keep holding PNRA as a long term investment.

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